Privacy SandBox is a closed

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Create predictive models Another solution that has the help of artificial intelligence is the creation of predictive models. With the help of Machine Learning, it is also possible to create models with potential buyers that will help you understand their search patterns and contribute to the precision of your future strategies. 5. Use Device IDS Devices IDS are simple applications available for devices using Android that allow you to discover the ID and email that are associated with a device. This resource allows you to do targeted advertising , since by creating a personal profile for each ID, you can segment them.


When these IDs visit a website, you can show them your own advertising for Phone Number List the group in which they are segmented, providing a better user experience, generating greater engagement and promoting conversion. 6. Adopt Member-Get-Member strategies Attracting new customers is the true goal of marketing, but now with cookieless you should not limit yourself to attracting them with data. Although taking advantage of Big Data gives you greater assertiveness , there are still some traditional marketing formulas that continue to work. One of these strategies is that of the Member-Get-Member type, that is, "a user who brings another user."





Despite the digital age, companies even in this field continue to use this strategy because it gives results. UberEats, for example, in most of the countries in which it is present, rewards users in some way who invite their friends or acquaintances to be part of the community of new users. You can analyze the best way to reward a customer and incentivize them to help you attract new users. Without a doubt, it is an excellent strategy that never goes out of style. 7. Includes solutions offered by Google Google knows the impact of cookieless for companies, which is why it has also developed its solutions. Privacy SandBox is a closed ecosystem that offers to provide greater protection that complies with data privacy policies , without leaving aside the personalization of your ads.