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According to a series of research, in fact, there was a difference between the use of this medium between a Russian and an American. The two types brought out their "hidden", "unknown", "unconscious" aspects through certain ways of responding or behaving when using the teleprinter. And so one behaved in one way and the other in the other. In the same way, a similar experience would be possible today by reading the various behaviors in the use of social networks, and looking at the reactions of the various surfers one by one. In fact, we can observe ways of reacting, behaving, attitudes that we might consider "incredible.
This often comes from acquaintances, that is, from subjects who we would never consider capable of reacting and acting in a certain way in person. A particular dynamic is taking place, therefore, or perhaps characteristic and which is typical of the medium and of the seo expater bangladesh ltd social network in particular. Return to index The media and the Ego Therefore, the same applies to a specific component of the unconscious, of the unknown and unaware world, namely the Ego. McLuhan brings up the myth of Narcissus in this regard, who according to him does not like his image reflected in the water, thus becoming "egoistic" and narcissistic , pp.

But he sees something else in the image of him in the water. He does not recognize himself, he does not understand that water is a medium in which he himself is reflected, splitting and doubling himself . For McLuhan, Narcissus cannot bear the shock of water as a medium of his own image and therefore "self-amputates"! From then on McLuhan will become a "servomechanism" cit. of his own image. And the Ego is served, in the literal sense of the term: man becomes an unaware servant of his own superstructure, of his own Ego. [AML]-quote-quotes- Man becomes an unaware servant of his own superstructure, of his own Ego.
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